Cookie Policy

Google advertising, cookies and your choices

PeriodlyWise may support the site through Google AdSense. These disclosures apply when Google ads are enabled; a publisher-verification tag or ads.txt entry does not itself activate advertising.

Advertising technologies and third parties

When Google ads are enabled, Google and other advertising vendors may store or read cookies and use web beacons, IP addresses and device or browser identifiers to deliver ads, measure performance and prevent fraud.

Where personalization is permitted by your consent, settings and applicable requirements, Google and its partners can use advertising cookies to tailor ads using visits to PeriodlyWise and other websites. Ad requests can also disclose the page URL and technical information about your browser or device.

Other vendors or advertising networks participating in ad delivery may use their own technologies. Where a consent message is displayed, its partner list identifies participating providers and links to their information and privacy policies.

Advertising privacy and opt-out links

• Google Ads Settings: manage or turn off personalized advertising
• How Google uses information from partner sites and apps
• WebChoices: opt out of interest-based ads from participating companies

These choices do not remove every ad or necessarily stop processing needed for delivery, measurement or fraud prevention. Some preferences are browser- or device-specific. Google account ad settings do not replace your choices in a site's consent message.

Consent and changing your choices

For visitors in the European Economic Area, the United Kingdom and Switzerland, personalized Google ads require consent collected through a Google-certified consent management platform. Where a consent message is displayed, use it to accept, decline or manage vendors and purposes. You can revisit or withdraw consent through the privacy-settings or consent-revocation link provided with that message. Essential sign-in and security storage is separate from advertising consent.

Current analytics preferences

Optional Google Analytics and Microsoft Clarity, including session recordings and interaction insights, stay blocked until you explicitly allow analytics. Rejecting optional analytics does not prevent the core tracker or sign-in services from working. Your choice is stored in this browser for 180 days. Revisit Your privacy choices to change it. Turning analytics off reloads open PeriodlyWise tabs to stop measurement and removes accessible first-party analytics cookies; save unfinished entries first. Browser or vendor controls may be needed for cookies on other domains. This first-party analytics choice does not grant advertising consent or replace a Google-certified advertising CMP.

A first-party Cloudflare endpoint selects regional privacy controls using approximate connection country and browser privacy signals, without requesting GPS or returning your IP address to the page. In the EEA, UK and Switzerland, Google's published consent manager handles available regional choices; a previous analytics refusal is preserved until a new explicit choice. If Google's analytics mapping is unavailable, analytics stays off; if analytics is not configured in that manager, our separate explicit analytics choice remains necessary. In the US, Google's applicable state opt-out controls are available separately; opting out here also disables optional analytics. India and other locations continue to require analytics opt-in. Global Privacy Control disables optional analytics. Essential tracker and account services are unaffected. Loading a consent manager does not activate ads.

Private cycle information

We do not use private tracker entries, saved cycle records or health notes to personalize advertising. The analytics loader is disabled on private account and password-recovery pages and on URLs containing recognized sensitive parameters. Account and personal cycle-result sections are marked for Clarity masking. Avoid sharing sensitive health information in forms or messages supplied by advertisers.

1. What cookies and similar technologies are

Cookies are small files or pieces of data stored on your device by a website. Similar technologies may include local storage, session storage, pixels, tags, log files, device identifiers, browser identifiers, and analytics events.

These technologies can help websites work correctly, remember preferences, keep users signed in, understand usage patterns, improve performance, protect security, and support advertising or analytics where applicable.

2. How PeriodlyWise may use cookies and similar technologies

PeriodlyWise uses essential browser storage to operate the site, remember preferences, protect the service and support account sessions. Optional Google Analytics and Microsoft Clarity help measure usage and interactions only after analytics consent. Advertising technologies apply only when advertising is enabled.

3. Essential technologies

Essential cookies and similar technologies are used to make the website function. They may support page navigation, account sessions, security protections, authentication flows, form behavior, and basic tool functionality.

These technologies are generally necessary for PeriodlyWise to work. If you block them, some parts of the site may not load, save, calculate, authenticate, or display correctly.

4. Local storage and browser storage

PeriodlyWise may use browser local storage or session storage to keep tracker inputs, temporary settings, saved local states, or feature preferences on your device. Local storage is different from account-based storage because it usually stays in the browser and device where it was created.

Local storage may be deleted or unavailable if you clear browser data, use private browsing, change devices, change browsers, disable storage permissions, use privacy extensions, reset your device, or block scripts.

5. Analytics and performance

With your analytics consent, PeriodlyWise uses Google Analytics to measure visits and Microsoft Clarity for interaction insights and session recordings. Both remain blocked before consent, after rejection or withdrawal, and when Global Privacy Control is enabled.

Consented analytics may include public pages visited, browser and device information, approximate location, referral sources and interactions. The tracking loader is disabled on private account and password-recovery pages and on URLs containing recognized sensitive parameters. Account and personal cycle-result sections are marked for Clarity masking.

6. Advertising and affiliate tracking

PeriodlyWise may display advertising, sponsored content, affiliate links, or promotional placements in the future. If advertising or affiliate features are added, cookies or similar technologies may be used to measure ad performance, count clicks, attribute referrals, prevent fraud, or support contextual or personalized advertising where permitted.

Advertising technologies do not mean PeriodlyWise shares private cycle records directly with advertisers.

7. Third-party technologies

PeriodlyWise uses service providers for hosting, security, authentication and infrastructure. Optional analytics providers are Google Analytics and Microsoft Clarity. Google sign-in is separate from analytics, and advertising providers apply only when advertising is enabled.

These providers may use cookies or similar technologies according to their own policies. PeriodlyWise does not control all third-party technologies or how third parties operate their own systems.

8. Your choices

You can manage cookies and similar technologies through your browser settings. Depending on your browser, you may be able to block cookies, delete cookies, clear local storage, restrict third-party cookies, use private browsing, or install privacy extensions.

If you block or delete cookies and storage, some PeriodlyWise features may stop working or may lose saved local information. Account features, sign-in sessions, tracker settings, or local-only values may be affected.

9. Changes to this Cookie Policy

PeriodlyWise may update this Cookie Policy from time to time. Updates may reflect changes in site functionality, analytics, advertising, account features, legal requirements, service providers, or browser storage practices.

The Last updated date shows when this Cookie Policy was most recently revised.

10. Related policies

For broader data practices, read our Privacy Policy. For site rules, read our Terms of Use. For general website limitations, read our Disclaimer. For health-related limitations, read our Medical Disclaimer.